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‘IP law enables the rights holder to continue to develop his or her property, thereby stimulating growth and creativity, providing opportunities in addition to protection. ’
Jorien Wartena

Jorien Wartena

  • Trademarks & Designs
  • Trainee Trademark & Design Attorney

Jorien Wartena studied law at Leiden University, majoring in civil law, within which she specialized in intellectual property law. This sparked her interest in trademarks and designs.

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Since February 2022 she has been working as a trainee trademark attorney at V.O.


  • Mr., Law (main subject Civil Law), Leiden University (2021)


  • Dutch
  • English

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Alissa Gondoin-van ‘t Klooster

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  • Benelux Trademark and Design Attorney
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Claudia Meindel

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  • Attorney-at-Law
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Column – ‘Choose what you want to protect’

Traditionally, the Triumph and Sloggi brands have been known for their innovations in the lingerie market. The Triumph Group always wants to be in the lead when it comes to its expertise in comfort, style and fit of lingerie.Continue reading

Birkenstock device mark doesn’t get a foot in the door

The German shoe brand Birkenstock is mainly known for their sandals having the unique, anatomically shaped insole. The company had registered the depiction of the pattern of the sole of their shoes as a Benelux device mark. An attempt to have it registered as an EU trademark as well, failed, however.Continue reading

Money Losing Party Court

Tax advantage for innovation in Belgium

Belgium has a few separate tax schemes that apply to acquired IP rights. For instance, the innovation allowance for innovation income. This means that 85% of the net income ensuing from IP rights is exempt from corporate income tax.Continue reading


IP Service World 2022

Holiday Inn Munich - City Centre, an IHG Hotel, Hochstraße, München, Germany

Europe’s largest IP Convention & Trade Fair, the IP Service World, is a very unique event. It is the perfect mixture of a comprehensive trade fair and a top-class convention with contributions from leading experts. Continue reading