‘Wise men don't need advice. Fools won't take it (Benjamin Franklin)’
Raquel Alvarez
- Trademarks & Designs
- European and Benelux Trademark and Design Attorney
- Associate
Raquel Alvarez graduated in 2010 at the Leiden University and has already gained wide experience as a trademark attorney, both in-house for a large multinational in the beer industry and at a trademark firm in Amsterdam.
News
Column – ‘Choose what you want to protect’
Traditionally, the Triumph and Sloggi brands have been known for their innovations in the lingerie market. The Triumph Group always wants to be in the lead when it comes to its expertise in comfort, style and fit of lingerie.Continue reading
Birkenstock device mark doesn’t get a foot in the door
The German shoe brand Birkenstock is mainly known for their sandals having the unique, anatomically shaped insole. The company had registered the depiction of the pattern of the sole of their shoes as a Benelux device mark. An attempt to have it registered as an EU trademark as well, failed, however.Continue reading
Tax advantage for innovation in Belgium
Belgium has a few separate tax schemes that apply to acquired IP rights. For instance, the innovation allowance for innovation income. This means that 85% of the net income ensuing from IP rights is exempt from corporate income tax.Continue reading